Goin (ˈgō-in)
Accessible Design System
Goin helps public transit agencies to deliver on-demand rides with a smartphone app. Think: Uber for riders with disabilities. I transformed an existing set of MVP web and mobile apps into an integrated platform, with an accessible design system and social ridership experience.
The accessible design system set the stage for the company to move forward with a rider app that supports all abilities.
Reduction in cognitive load compared to previous app design
Increased color contrast to meet AAA standards in WCAG 2.1 guidelines
Set the stage for social features and micro-mobility integrations
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UX Strategy
Design systems
Accessible design
UI Design
2019